Top Tips For Successful Exhibition Booth Design
The trade fair gathers information about competitors and provides the best scenarios to identify new products and the latest marketing initiatives of competitors. Overly technical questions may indicate that you aren't just visiting occasionally, so talk to your booth staff and ask casual questions. A simple question may give you more information.
First, check the details of the registered trade fair, such as the visitor's profile, floor plan, and stand size. Also, ask about available facilities such as furniture, outlets, and light arrangements. Now you can plan what and how to display on the Exhibition Booth Design.
Counter Cover
The counter is an important part of the stand and needs to be enhanced. Get a counter or tablecloth that matches your stand and conveys the color scheme and image of your company.
Presentation board
If there is enough space, you can install a presentation board. Use the board to tell how your customers are benefiting from using their products and services. Take advantage of your creativity and make it unique by using images and graphics and prominently displaying your logo or company name.
Organize Items
Place large items behind to organize your table at different levels. Stack the shortest ones in front. This will show you all the items and make the booth look nicely organized.
Presentation
Prepare a presentation and display onyou tables. Design with your laptop or transfer your presentation and it will play in your booth. Visitors generally find such exhibits useful and interesting.
Portfolio
To put together a portfolio of works, print some of the best projects and organize them into folders. Put these on the counter for visitors who want to know more about your work.
Freebies
Design and prepare freebies such as brochures, business cards, magnets, pens, and other products with the company logo and name. Use the Exhibition Stall Designer for promotional materials.
Offer something to eat
Serving food is a very good idea. Whenever possible, pack your food in a small box with your company name, logo, and contact information.
Gift Certificates
A highly popular idea is to offer gift certificates for products and services that are worth more than you want. People love to get deals and redeem these certificates to get back even more after enjoying the product. On the other hand, you can arrange a draw to complement your organization and provide prizes that appeal to most people. Have all visitors to the stand sign the guestbook and allow them to automatically create a list of stakeholders. Alternatively, fill out the raffle ticket or give it a business card and ask them to join the draw.
Manpower
Let someone else take a break at the booth for a while. If you don't have help, leave a note to let people know when you'll be back.
The most important thing is to be welcoming and friendly. Smile to everyone walking by your booth. If in doubt, always ask the designer of a reputable exhibition stand to exhibit.
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